Make
by Make (Celonis) · Visual, powerful automation at a fraction of Zapier pricing.
Best for
Builders who want complex visual workflows without enterprise pricing
Sponsored link. We may earn a commission, but rankings stay editorial.
Make, the platform formerly known as Integromat, is what power users graduate to when Zapier bills start to sting. The visual canvas shows an entire workflow as a map, with routers and iterators as first-class citizens, so a 20-step automation stays readable instead of becoming a scrolling list. Per-operation pricing from around nine dollars a month routinely lands at a third of the equivalent Zapier spend.
That power comes with a real learning curve: expect a weekend of tinkering before data mapping and array handling click. The integration library is smaller too, roughly 2,000 apps versus Zapier’s thousands more, and the AI-assist features lag behind. For solo operators and small teams who enjoy building, though, Make is the best value in mainstream automation right now.
AES Tech verdict
Make is strongest for builders who want complex visual workflows without enterprise pricing. The main trade-off is that steeper learning curve than Zapier, so compare it with the alternatives below before committing to a paid plan.
Scorecard
Pros
- +Drag-and-drop canvas makes complex flows legible
- +Operations pricing is far cheaper than Zapier at volume
- +Routers, iterators, and error handlers built in
Cons
- -Steeper learning curve than Zapier
- -Fewer integrations, and some connectors feel thinner
Choose Make if
- You need builders who want complex visual workflows without enterprise pricing.
- Drag-and-drop canvas makes complex flows legible matters more than the trade-offs.
- Operations pricing is far cheaper than Zapier at volume matters more than the trade-offs.
Skip Make if
- Steeper learning curve than Zapier is a deal-breaker for your team.
- Fewer integrations, and some connectors feel thinner is a deal-breaker for your team.
Editorial method
How AES Tech ranks tools
AES Tech ranks tools by practical output quality, workflow fit, business value, risk, and buyer friction. Affiliate relationships never decide rankings.
Output quality
30%Workflow fit
20%Value
20%Trust and risk
20%Buyer friction
10%Check the decision context before buying
Review method
How AES Tech scores output quality, value, workflow fit, trust signals and buyer friction.
Affiliate disclosure
Commercial links are marked sponsored and do not decide rankings, ratings or verdicts.
Privacy notice
How analytics, affiliate click events and direct requests are handled.
Security policy
Responsible disclosure, security.txt and site hardening details.
Ready to try Make?
Start free, upgrade if it sticks.
Check current pricing and terms on Make (Celonis)'s site before buying.
FAQ
- How much does Make cost?
- Make pricing starts at Free / $9mo. A free tier is available, so you can try it before paying.
- What is Make best for?
- Make is best for builders who want complex visual workflows without enterprise pricing.
- Is Make worth it in 2026?
- We rate Make 4.3 out of 5. Make is strongest for builders who want complex visual workflows without enterprise pricing. The main trade-off is that steeper learning curve than Zapier, so compare it with the alternatives below before committing to a paid plan.
- What are the best Make alternatives?
- Zapier, n8n, Lindy are the closest rivals we have tested. See our full list of Make alternatives for the ranked breakdown.
AI Automation alternatives
All Make alternatives →Zapier
The incumbent no-code automation platform, now with AI agents.
n8n
Open-source workflow automation that developers actually like.
Lindy
No-code AI agents for email, meetings, and business busywork.